Social Entrepreneur asks: "Do I need to stop and find another job?"
I KNOW WHAT YOU'RE THINKING ...
"Can I keep going like this? Do I need to stop and find another job? Am I deluded to think I can make this business profitable?"
You're at the point where you either need to make (a lot) more money in your social enterprise each month or find other paid employment.
You're wondering how long you can carry on like this putting in all your time and energy and earning just a pittance.
You're wondering what you're missing or doing wrong? Why aren't you getting more leads and sales?
You're busy, busy, busy and then you're thinking what else can I do? What else do I need to be doing to attract and convert more customers?
YOU KEEP TELLING YOURSELF YOU JUST NEED A BIT OF A BREAK - for someone to notice the great work you're doing, for customers to start spreading the word, or to get recognised as worthwhile to invest in from a large funder before you can actually get the results you want, but it's not true!
I know you want to pay yourself a decent wage that at least reflects the hours you invest each week (as well as the blood, sweat and tears ðŸ˜).
I know you want more engagement, email sign-ups and customers/clients buying from you each week.
I know that you wish it was easier to attract and convert the customers you need to grow your business because it seems easy for everyone else (that I know you're comparing yourself too).
BECAUSE I'VE BEEN THERE TOO...
As the social entrepreneur and the business coach wondering whether it's all really worth it.
Awake in the middle of the night wondering if it's time to pack it all in and get a "proper job".
Worrying about my lack of pension, savings and the growing debt on my credit card as I struggle on each month on a tiny wage (which was never the plan!)
Anxious to tell my husband that I've not reached my goal again this month and just need one more month to sort a few things out and see the results. (We've got by again by doing nothing we love, so could we just try one more month, please?)
Being busy everyday, not being able to switch off and constantly on my phone checking posts, comments and email replies for any inkling of a potential client, but not seeing any change in my numbers.
It's exhausting!
But it's totally possible to move out of this rut.
I've done it and you can do it to.
You can increase your reach, generate more leads, convert more customers, increase your sales and secure more income each month.
YOU CAN EARN WHAT YOU NEED TO CREATE A PROFITABLE SOCIAL ENTERPRISE.
You can deliver amazing social / environmental impact and run a viable business, paying yourself what you're worth.
It is all possible for you but you need to know one thing...
WHAT YOU'VE DONE TO GET YOU TO THIS POINT IN YOUR BUSINESS WILL NOT TAKE YOU TO THE NEXT LEVEL.
It's time to step out of the comfort zone of the things you've been doing well to date and start doing the things that will grow your business.
This doesn't mean spending more time in your business (I've earnt more working just 2 days a week than I ever did working 5 before I had my daughter).
It simply requires you to make a decision.