How you market matters. Learn how to implement seven manipulation-free ethical marketing practices that enable healthy consumerism as well as increase revenue.
It's never to early to start measuring and communicating your social impact in your social enterprise. In fact I encourage you to do it from day one. In doing so you will know whether you're delivering what you aimed to do, you can start communicating what impact you're having , and you'll be in a stronger position in 6-12 months time when you come to look back on what's been delivered, what you’ve achieved and it will be much easier to collate in to a report.
Learning from other people’s mistakes can avoid you making them and save you time (and money)! So in this blog I share 5 common mistakes I see social entrepreneurs (new and emerging) making all the time. I share these with you so you can make some changes to how you run your enterprise and speed up your growth and development.
It’s one of the things I’m most proud of – setting up a social enterprise and making it sustainable within a two-year period. But this isn’t a blog about how wonderful I am or how easy it was to generate £150k/year income – it really wasn’t.
This is a blog about the lessons we learnt and three things you can do to generate sales as a social entrepreneur.