How blogs help grow your visibility as a social entrepreneur

How blogs help grow your visibility as a social entrepreneur

Blogs can play a big part of this for many types of social enterprises because they’re a perfect way to showcase your expertise to new and existing audiences, generate organic (free) traffic to your website and in turn attract new potential customers.

The Female Social Entrepreneurs Retreat

The Female Social Entrepreneurs Retreat

In January I’m running my very first retreat for female social entrepreneurs focused on helping you plan your impact for 2020, including how to measure it and communicate it in a way that attracts customers and income, so you have your best year yet!

Why profit matters to social enterprises

Why profit matters to social enterprises

You might feel uncomfortable with the idea of making a profit in your social enterprise, or decided that you want to be “not-for-profit” but I share here why it’s essential for social entrepreneurs to make a profit in their business and how they can overcome the icky feeling about it.

Your unique Impact Story – The reason your Social Enterprise exists

Your unique Impact Story – The reason your Social Enterprise exists

Social Enterprises and purpose driven businesses have a HUGE added advantage when it comes to building relationships (with their employees, partners, investors, supporters and customers) because they have passion for a cause – a deep rooted problem they are trying to solve or at least alleviate through entrepreneurship. This is the first part of your unique impact story you should be sharing in your messaging to customers.

When should I start measuring my social impact?

When should I start measuring my social impact?

It's never to early to start measuring and communicating your social impact in your social enterprise. In fact I encourage you to do it from day one. In doing so you will know whether you're delivering what you aimed to do, you can start communicating what impact you're having , and you'll be in a stronger position in 6-12 months time when you come to look back on what's been delivered, what you’ve achieved and it will be much easier to collate in to a report.

3 ways to use your impact report in your marketing

3 ways to use your impact report in your marketing

Guest blog from Sian Conway, at the Ethical Hour - the award-winning, ethical marketing specialist with 3 incredible ideas to communicate your social impact with your audience through your audience.

Part 2: The 15 social / eco brands that are changing the world & their impact data

Part 2: The 15 social / eco brands that are changing the world & their impact data

Guest Blog (part 2) by Maxime Ducker of Our Good Brands. Maxime shares impact data of 15 social and eco brands who are changing the world through their social and environmental impact. She shares impressive infographics of the impact each brand is creating.

The 15 Social & Eco brands that are changing the world and their impact data (part 1)

The 15 Social & Eco brands that are changing the world and their impact data (part 1)

Guest Blog (part 1) by Maxime Ducker of Our Good Brands. Maxime shares impact data of 15 social and eco brands who are changing the world through their social and environmental impact. She shares impressive infographics of the impact each brand is creating.