One of the best approaches to creating social impact is not necessarily to create a brand new social enterprise, but to buy and existing business and turn it in to a social enterprise. Why? Because an existing business is already established, it has a client or customer base, it has established revenue streams, a well known brand and identity. It's already operating. So all the challenges of starting a new business or eradicated or at least significantly reduced. Yes there's obviously changes required in implementing a clear social purpose or embedding new ways of operating but it could be easier and cheaper.
Read MoreIn this weeks podcast Maiko Schaffrath shares the mistakes to avoid when starting you social enterprise, from the lessons he's learnt talking to hundreds of impact-entrepreneurs over the past 3 years, as well as his own experience of setting up a social impact business. He also shares about the importance of testing your idea and how to go about doing this.
Read MoreTo end the year I wanted to share two inspiring stories of social entrepreneurs who have exceeded their revenue goals, despite real challenges to their social enterprises in 2020, due to covid-19. In this second interview, I speak to my best friend and colleague, Jen Baughan, co-Founder and CEO of Solutions for the Planet (the social enterprise we set up together in 2013).
In this episode I speak to Masami Sato, Founder of Buy One Give One, about the 'power of small' - how small things we do regularly can create a huge difference compared to big things we do just once. We talk about how you can do this in your business too.
Read MoreIf you've been following me for a while you know how much importance I put on the need for social enterprises to communicate and share their stories of social impact. Case studies are great way to do this, which is why this week I've invited Jenna Sloan, journalist and case study expert to share her wisdom on how to craft the perfect case study.
Read MoreIn this episode I share why it's essential to measure your social impact as a social entrepreneur, and how it helps build trust with your customers and attract them in the first place.
Read MoreEvelina and Malin met 1.5 years ago digitally, and sharing the same purpose of reaching a zero-waste society, they came up with ideas on actions to take together. One of them was a podcast, and another idea was a toolkit for workshops. In this episode, Evelina and Malin share how they use their Methodkit for Sustainable Organisations to help organisations measure their social and environmental impact.
Read MoreEmily Kennedy is the incredible social entrepreneur behind the technology company that's created the software, TrafficJam, which has helped identify 6,800 victims of trafficking in the last 2 years. In addition to this story we share our experiences of raising people's expectations of what it is possible when they're not used to seeing you "in the room".
Read MoreAs such it was a pleasure to talk to Sally Giblin this week to discover more about her relatively new brand, Pure Bundle which brings a circular economy model to her business, selling baby clothes.
Read More