When we're not doing what we love, it's easy to lose ourselves. And it's easy for the doubt to creep in and those feelings of "Am I actually any good at this?"
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It’s time to re-define selling and sales in a way that feels right to you. It’s your business, you’ve already defined the ethos and ethics of how you want to operate and create impact so why not apply this to your sales strategy.
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Sales doesn't have to be pushy, persuasive, manipulative, aggressive, dishonest, cloak & dagger, excessive, or overwhelming. It gets to be what you want it to be....with integrity, transparency, honesty, respect and equality.
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I was recently tasked with all the different ways a social enterprise could generate income. This isn’t an exhaustive list but it’s a great place to start if you’re thinking about income streams or how to diversify your income.
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There’s so many ways we hear about how sales should be done but they often don’t align with us as purpose-driven entrepreneurs passionate about social impact, so why not try another way….
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Sales is the backbone to any business and social enterprise is no different. Without sales you have no revenue, and without cash it’s very difficult to deliver on your social and/or environmental mission, as well as plan for the future. But how do you makes sure your sales strategy is aligned to your ethics and values as a social entrepreneur?
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You don't have to be anything more than you are right now to make sales with corporates as a social enterprise. Learn more about my experience making my first corporate sale, as a twenty-something with no sales or corporate experience.
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It was one of the most significant shifts I had when I started out as a social entrepreneur - “start SELLING to generate income and STOP ASKING for money” . In this blog I explain why you need to start selling and stop asking for sponsorship as a social entrepreneur.
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If you’re thinking about offering a service to corporates but wondering how much income you could actually make, this blog answers it all. It’s probably a lot more than you realise. It’s something my social enterprise earns £70k plus a year from, and my clients up to £90k in a single pitch!
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If, like me 7 years ago, you don’t have experience of working in corporates; don’t have any links to anyone in corporate and have never sold anything to corporates before how do you get started? This is what I cover in my free webinar: How to get started selling to corporates? And in this blog I’m giving you a little taster of what we cover.
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Are corporates buying right now, in a global pandemic? is it the right time to be pitching my offer to corporates right now? Two important questions social entrepreneurs are asking when thinking about creating, pitching and selling their services to corporates and businesses, and a valid fear considering everything thats’ going on. But YES corporates are buying right now and from social entrepreneurs. In this blog I explain why and how it’s not all doom and gloom.
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Sustainable social enterprises often have multiple income streams and selling to corporates is a great way to increase your trading income your social enterprise. It’s how I got started as a social entrepreneur, selling our education programme to corporates in the energy, utility and construction sector. I now teach social entrepreneurs, like you, to do the same because with more income you can create more social impact.
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