Posts in Financial Sustainability
Are corporates buying right now?

Are corporates buying right now, in a global pandemic? is it the right time to be pitching my offer to corporates right now? Two important questions social entrepreneurs are asking when thinking about creating, pitching and selling their services to corporates and businesses, and a valid fear considering everything thats’ going on. But YES corporates are buying right now and from social entrepreneurs. In this blog I explain why and how it’s not all doom and gloom.

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How to sell to corporates as a social entrepreneur

Sustainable social enterprises often have multiple income streams and selling to corporates is a great way to increase your trading income your social enterprise. It’s how I got started as a social entrepreneur, selling our education programme to corporates in the energy, utility and construction sector. I now teach social entrepreneurs, like you, to do the same because with more income you can create more social impact.

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Create a trading income in your social enterprise, it is possible!

When I started as a Social Entrepreneur back in 2013, I knew we had an incredible vision for what we wanted to deliver but I honestly didn't know how we we're going to generate a trading income. Now I teach social enterprises how to create their own unique income and sales strategy, that aligns to their values and uses the power of the impact they create to attract and connect with customers.

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What could I sell to corporates as a social entrepreneur?

If you’d like to sell to corporates but you’re wondering “What would they want to buy from me? What do I have that’s sellable?” I’m sharing some ideas and helpful questions in this blog to get you started.

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How I learnt how to sell to corporates as a social entrepreneur

When I started as a Social Entrepreneur, back in 2013, I had absolutely no experience of selling and in truth IT TERRIFIED ME, but our business model was based on generating a trading income from selling to corporates so we had learn everything we could to finding, attracting and pitching to people in corporates. This is my story.

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7 ways to start generating income straight away as a social entrepreneur (without grant funding)

Most people just setting up and starting their social enterprise assume grant funding is the best way to get started. I don’t think this is the case in most situations. It’s my belief that if you’re planning on being a viable, sustainable business (albeit it with a social purpose) then you should start as you mean to go on and start trading from day one.

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Do you have the right business model for your social enterprise?

...without a business model that works for you and your social enterprise you may find you're often struggling to make enough each month to pay the bills; you often feeling like your chasing your tail; you're not sure if you can carry on; and you never have quite enough to deliver the impact you really want to make.

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The only time you should apply for grant funding when you're a social enterprise

Unlike many others I don’t take the standard view that grant funding is the default way to start your social enterprise. Here I share the only three times I think you might consider seeking grant funding in your social enterprise.

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Time for change, time for social impact

Your social enterprise should not drain you. Your social enterprise should not eat up your savings and add debt to your credit card. Your social enterprise should not put you in a feeling of risk and fear. It should light you up. It should drive your passion. It should excite and energise you everyday. How do you make this happen, read here for more.

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Why profit matters to social enterprises

You might feel uncomfortable with the idea of making a profit in your social enterprise, or decided that you want to be “not-for-profit” but I share here why it’s essential for social entrepreneurs to make a profit in their business and how they can overcome the icky feeling about it.

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